About Us

Bike Buyer Bill of Rights!!!

About Destination Harley-Davidson

Ed Wallace, Jr.


You have a right to transparent MSRP (Manufacturer Suggested Retail Pricing) found right on our clearly tagged motorcycles! (DSRP stands for Dealer Suggested Retail Pricing.) 

You have a right to never have fees added to your bill of sale in the office where you sign paperwork after already agreeing on a final purchase price on the showroom floor!

You have a right to being presented with payments that include your actual APR (Annual Percentage Rate), rather than being presented with sky high estimates that have nothing to do with your actual credit worthiness!

You have a right to be presented with trade values based on NADA, Kelley Blue Book, National Powersports Auction Pricing (your choice!) that are based in reality and don't require a big dealer markup (DSRP) that you have to fight in order to actually get your fair trade value!

You have a right to a local owner who supports local causes like Seattle Children's Hospital (through Children's Ride) and Mary Bridge Children's Hospital (through the Legacy Vets Toy Run) and Phoenix House (in partnership with Tacoma Harley Owner's Group) plus many, many more great local causes.

You have a right to the cell phone number and email address of Ed Wallace, Owner, Destination Harley-Davidson of Tacoma and Silverdale (edjr@destinationharley.com). You will be presented with Ed's card with his cell and email at your bike delivery.

You have the right to free pick up and delivery.

You have the right to free coffee and free donuts every Saturday morning of the year.

You have the right to thoughtful and fun events that are about supporting the riding culture.

You have the right to a World Class Harley Owners Group experience that includes a formal introductory class and an MSF (Motorcycle Riding Foundation) Group Riding Class, to put you at ease riding with your new friends!

You have the right to a large Parts and Accessories Inventory, a large Motorclothes and General Merchandise Inventory, accessibility to every new Harley-Davidson that Harley-Davidson is currently producing, a large selection of Pre-Loved Harley-Davidson Motorcycles and expert care in a large, popular and productive Service Department.

You have the right to enthusiastic and knowledgeable service!

Our operating philosophy is to focus on you. We ask you to provide feedback directly to our owner, Ed Wallace, Jr, filling the contact us form or by calling his direct line at (253) 284-4644 or by stopping in to see him at the dealerships. Every Thursday at 9:00am in our Tacoma location and every Friday at 9:30am in our Silverdale location, as we've done here for 20 years, Ed runs an all employee meeting where we discuss your feedback and how we can best serve you.

Each Saturday both stores start the day with free coffee and free donuts for you. The free coffee and free donuts morphs into our Sizzling Saturdays, when we have live music and great food available to you from our cafe.

On Thursday nights from 5pm to 7pm we host our Taco Thursdays (both locations May through September). Taco Thursdays feature a Taco Stand, live music and a private beer garden for our Taco Thursday Club members. Taco Thursdays attract hundreds of riders on a sunny Thursday evenings. Taco Thursdays are our way of bringing the Black Hills Rally of Sturgis South Dakota to you.

We have a Loyalty Club that features advertised events only available to Loyalty Club members. Join our Loyalty Club and find out what's going on!

We sponser two fantastic Harley Owner's Groups® (Tacoma H.O.G.® and Silverdale H.O.G.®). We provide financial support and training for our Harley Owner's Groups® to enable them to fulfill their mission to Ride and Have Fun with you. We do all of this to be sure that you experience all that the Harley-Davidson® riding culture has to offer you. It is our firm belief that there is nothing like owning a Harley-Davidson® motorcycle. We want to help you experience ownership to the fullest!!

I want to share my commitment to your Harley-Davidson® and Buell® riding experience. My commitment to you is:

  • My business card with my cell phone number and email on it.
  • Me, on the show room floor, five days a week available to you.
  • A staff that will take care of you... because they know that with your unprecedented access to me... that I will take care of you when you get a hold of me.
  • The best Harley Owner's Group® in the country.
  • A vibrant Harley-Davidson® culture... fostered by our Taco Thursday events every sunny Thursday from 5p to 7p and a BBQ every Saturday during the riding season... and great support for lots of great events.

Experience our commitment to you.
Ed Wallace, Jr. Owner

Destination Harley-Davidson® Tacoma Premier Motorcycle Dealer New & Pre-owned Sales, Service, Parts & Financing. Motor Clothes, Hop Ups, Engine Building & Wreck Repair. Pierce County Near I-5

Destination Motorcycles of Tacoma, LLC
dba Destination Harley-Davidson of Tacoma




Value Your Trade in just 30 Seconds